Without wanting to run this thread into the ground too much farther:
 
         Nothing is SUBJECTIVE.
 
         Nothing is OBJECTIVE.
 
         Everything (in this discussion) is relative, in one
         direction or the other, to those two unattainable absolutes.
 
It would help the discussion if we could agree to be more exact in our
terminology, and I'd suggest that the above statements MIGHT be the
basis for some agreement.  "Journalists are (more)(less) objective than
advertising writers."  "Micheal Moore is (more)(less) subjective than
Fred Wiseman."  Does that make any sense?  (I know it's simplistic, but
sometimes KISS helps.)