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Re: VARIETY film rental report

Shawn Levy <[log in to unmask]>
Tue, 10 May 1994 14:30:17 -0700
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On Tue, 10 May 1994, Cal wrote:
 
> the first film to top $10 million was released just about forty years
> ago (i.e., THE ROBE).
 
Bear in mind, though, that rentals represent the portion of gross
boxoffice sales that goes from exhibitors to distributors.  In most
cases, that means roughly 50% of the total b.o. take.  So "The Robe" is,
in the terms that "Entertainment Weekly" reports each Monday evening, the
first $20-million picture.
 
     Shawn Levy      |  "Arms and the man I sing, and sing for joy
[log in to unmask]  |   Who was last year all elbows and a boy."
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