NATIONAL ASSOCIATION OF BROADCASTERS GRANTS FOR RESEARCH IN BROADCASTING **GRANTS UP TO $5,000** PURPOSE: The intent of this program is to stimulate interest in broadcast research, especially research on economic, business, social or policy issues of importance to the US commercial broadcast industry. The goal is to make high quality academic research available to industry practitioners as well as other academics. AREAS FOR INVESTIGATION: Lately, broadcast managers are being impelled to place a heightened emphasis on economic issues.For academic researchers who hope to have an impact on the industry the agenda is not simply the relationship between broadcasting and the public, but also competitive and efficient industry structures and practices. Topics may include any of a variety of broadcasting issues. PROPOSALS DEALING WITH CABLE, INSTRUCTIONAL, AND PUBLIC RADIO AND TV ARE SPECIFICALLY EXCLUDED. Here are some titles that typify the kinds of researchable issues most frequently raised in discussions among broadcast managers: - Impact of new ownership regulations - Internet users and content providers - Provisions and effectiveness of local news programs - Audience research gathering techniques meeting new technological challenges - Effects of new yechnologies - Defining patterns of TV viewing - Channel loyalty - Effectiveness of commercials - Etc...... EVALUATION: An independent committee will judge each proposal in terms of the following criteria: I. Problem Conceptualization II. Research Technique III. Contribution to the field IV. Clarity and thoroughness ELIGIBILITY: The competition is open to all academic personnel. Graduate students and senior undergraduates are invited to submit proposals. AWARDS: Individual awards will be made in amounts not to exceed $5,000. DATES: Proposals must be received no later than January 31, 1997. Winners of the Research Grants will be notified by April 11, 1997. FOR APPLICATION FORMS, WRITE TO: Dr. Mark R. Fratrik, Vice President/Economist Research and Planning National Association of Broadcasters 1771 N Street, N.W. Washington, D.C. 20036-2891 (202) 429-5389 ******************************* mailto:[log in to unmask] TCF Dept/University of Alabama "...but the Butthole Surfers Always said it's better to regret Something you did Than something you didn't do..." -Red Hot Chili Peppers ---- To signoff SCREEN-L, e-mail [log in to unmask] and put SIGNOFF SCREEN-L in the message. Problems? Contact [log in to unmask]