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I have a graduate student who is working on a study concerning cigarette
advertising.  Specifically is anyone familiar with studies which relate
Fantasy theme analysis to advertising, or those which deal with cigarette
advertising in general, or those which deal with the Marlboro man image?
 
Thanks in advance for your help.
 
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*  Roger Bullis                  Internet:  [log in to unmask]   *
*                                                                       *
*  Division of Communication                                            *
*  University of Wisconsin      "Never stand under a tall dog"          *
*  Stevens Point, WI  54481                                             *
*                                                                       *
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