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Date:         Tue, 14 May 91 17:09:00 CDT
Reply-To:     Volunteers in Technical Assistance <[log in to unmask]>
Sender:       Volunteers in Technical Assistance <[log in to unmask]>
From:         Richard Harris <[log in to unmask]>
Subject:      media survey
To:           Steve Carr <[log in to unmask]>
 
I am doing research on perceptions of the US people in US media as seen through
out the world.  Because North American media are so influential worldwide, I
feel this may be of interest to some of you.  I need respondents who grew up
outside the US but who now live in the US, for whatever reason.  Thank you
for these few moments of your time.
 
                RICHARD J. HARRIS, PROFESSOR OF PSYCHOLOGY,
 
 
                 KANSAS STATE UNIVERSITY
 
                INTERNATIONAL MEDIA QUESTIONNAIRE
THIS SURVEY IS DESIGNED TO HELP UNDERSTAND INTERNATIONAL DIFFERENCES
IN THE WAY PEOPLE ARE PORTRAYED IN TELEVISION AND MOVIES.  WE ARE
SPECIFICALLY INTERESTED IN THE WAY THAT RESIDENTS OF THE UNITED STATES
ARE PORTRAYED IN U.S. FILMS AND TELEVISION.  BECAUSE OF YOUR ARRIVAL IN
THE U.S. FROM ELSEWHERE, YOU ARE IN A UNIQUE POSITION TO GIVE US YOUR
IMPRESSIONS OF HOW ACCURATELY OR INACCURATELY U.S. MEDIA PORTRAY THIS
COUNTRY.
             PART I: DEMOGRAPHIC INFORMATION
1. HOME COUNTRY_______________  NATIVE LANGUAGE ____________  SEX ____
2. HOW LONG HAVE YOU LIVED IN THE U.S.?__________________
3. WHAT ARE YOUR FAVORITE U.S. TV SHOWS SINCE YOU HAVE BEEN IN THE U.S.?
 
 
4. WHAT ARE THE MOST POPULAR U.S.-MADE TV SHOWS IN YOUR HOME COUNTRY?
 
 
   ARE THEY DUBBED OR SUBTITLED IN THE LOCAL LANGUAGE?
 
   WHAT ARE THE MOST POPULAR U.S. MADE MOVIES IN YOUR HOME COUNTRY?
 
 
   ARE THEY DUBBED OR SUBTITLED IN THE LOCAL LANGUAGE?
 
   WHY DO YOU THINK THESE SHOWS ARE SO POPULAR?
 
 
 
5. WHAT U.S. TV SHOWS HAVE YOU SEEN MORE THAN 10 TIMES IN YOUR HOME
   COUNTRY?
 
 
6. IN GENERAL, HOW ARE U.S. TV AND MOVIES DIFFERENT FROM FILMS AND TV
   PROGRAMMING PRODUCED BY YOUR HOME COUNTRY?  (USE BACK IF NECESSARY).
 
 
 
II. HOW REALISTIC IS THE IMAGE OF U.S PEOPLE ON U.S. TV AND FILM?
USING THE 1-7 SCALE BELOW, RATE EACH OF THE FOLLOWING CHARACTERISTICS
TO INDICATE WHETHER YOU THINK IT IS MORE TRUE OF REAL U.S. PEOPLE OR U.S.
PEOPLE PORTRAYED IN U.S. TELEVISION AND FILMS.  FOR EXAMPLE, FOR AN ITEM
"THEY ARE TALLER," IF YOU THINK THAT REAL PEOPLE HERE ARE TALLER THAN
THEY ARE PORTRAYED IN FILMS AND TV, YOU WOULD WRITE 5, 6, OR 7,
DEPENDING ON THE DEGREE OF TRUTH. IF YOU THINK REAL PEOPLE
HERE ARE SHORTER THAN THEY ARE PORTRAYED ON
TV AND IN FILMS, YOU WOULD WRITE 1, 2, OR 3,
DEPENDING ON THE DEGREE OF TRUTH. IF YOU THINK THAT FICTITIOUS AND REAL
U.S. PEOPLE ARE THE SAME HEIGHT, YOU SHOULD WRITE 4.  IF YOU THINK THE
STATEMENT IS NOT AT ALL TRUE EITHER OF TV/MOVIE OR OF REAL PEOPLE,
LEAVE THE LINE BLANK.
 
   1--MUCH MORE TRUE OF U.S. PEOPLE IN TV AND MOVIES
   2--SOMEWHAT MORE TRUE OF U.S. PEOPLE IN TV AND MOVIES
   3--SLIGHTLY MORE TRUE OF U.S. PEOPLE IN TV AND MOVIES
   4--ABOUT EQUALLY TRUE FOR REAL U.S. PEOPLE AND THOSE IN TV AND MOVIES
   5--SLIGHTLY MORE TRUE OF REAL U.S. PEOPLE
   6--SOMEWHAT MORE TRUE OF REAL U.S. PEOPLE
   7--MUCH MORE TRUE OF REAL U.S. PEOPLE
 
___THEY ARE PATRIOTIC.               ___THEY ARE RELIGIOUS.
___THEY ARE FUN-LOVING.              ___THEY HAVE CLOSE FAMILIES.
___THEY ARE SELFISH.                 ___THE MEN TREAT WOMEN WELL.
___THEY ARE PREJUDICED.              ___THEY ARE GREEDY AND MATERIALISTIC
___THEY ARE EMOTIONALLY EXPRESSIVE.  ___THEY HAVE LOTS OF FREE TIME
___THEY ARE PHYSICALLY ATTRACTIVE.   ___THEY ARE INTELLIGENT.
___THEY ARE FRIENDLY.                ___THEY ARE VIOLENT.
___THEY ARE POLITICALLY CONSERVATIVE ___THEY ARE HARD-WORKING.
___THEY LIKE CHILDREN.               ___THEY ARE SEXUALLY LOOSE.
___THEY ARE CONCERNED ABOUT HAVING ENOUGH MONEY.
 
BELOW OR ON THE BACK, PLEASE WRITE ANY COMMENTS YOU HAVE ABOUT HOW
ACCURATELY OR INACCURATELY YOU THINK THAT THE U.S MEDIA PORTRAYS PEOPLE
IN THE U.S.  PLEASE RETURN THE SURVEY TO DR. RICHARD JACKSON HARRIS,
DEPARTMENT OF PSYCHOLOGY, BLUEMONT HALL, KANSAS STATE UNIVERSITY,
MANHATTAN KS 66506-5302  USA OR BY E-MAIL TO RJHARRIS@KSUVM ON BITNET.
THANKS A LOT FOR YOUR HELP.