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Carol Vernallis, Holly Rogers and Lisa Perrott are happy to announce the
second book in our Bloomsbury book series, *New Approaches to Sound, Music
and Media*. (
https://www.bloomsbury.com/uk/series/new-approaches-to-sound-music-and-media/
)



*Transmedia Directors: Artistry, Industry and New Audiovisual Aesthetics*,
edited by Carol, Holly and Lisa, focuses on artist-practitioners who work
across media, platforms and disciplines, including film, television, music
video, commercials and the internet. Working in the age of media
convergence, today's impresarios project a distinctive style that points
toward a new contemporary aesthetics. The media they engage with enrich
their practices – through film and television (with its potential for
world-building and sense of the past and future), music video (with its
audiovisual aesthetics and rhythm), commercials (with their ability to
project a message quickly) and the internet (with its refreshed concepts of
audience and participation), to larger forms like restaurants and amusement
parks (with their materiality alongside today's digital aesthetics). These
directors encourage us to reassess concepts of authorship, assemblage,
transmedia, audiovisual aesthetics and world-building.



Providing a vital resource for scholars and practitioners, this collection
weaves together insights about artist-practitioners' collaborative
processes as well as strategies for composition, representation, subversion
and resistance. Directors and practitioners discussed include Wes Anderson,
Michael Bay, Sofia Coppola, David Fincher, Barry Jenkins, Bong Joon-ho,
David Lynch and Lars von Trier; musicians and music-video/film directors
David Bowie, Jess Cope, Dave Meyers, Emil Nava, Sigur Rós, and Floria
Sigismondi; and Instagram impresario Jay Versace.



*Transmedia Directors’ blurbs*

‘Today, we live in a thoroughly transmedia age. Audiovisual expression
extends over movies, television series, music videos and commercials; not
to mention the way it influences such other realms as designer clothing and
toys. This splendid volume takes up the full range of creativity across
media today, ranging from studies of how commercial pressures shape media
products all the way to celebrations of "color magic" and "audiovisual
bliss" in new media productions.’

*Steven Shaviro*, DeRoy Professor of English, Wayne State University, USA



‘This rich and varied collection threatens to inaugurate a new wave of
scrutiny to address the new modes of electronic audiovisual aesthetics.
Vernallis, Rogers and Perrott have assembled an essential collection
covering the diversity of contemporary inter-related media fields and
creative practices. It poses acute questions about existing categories of
understanding and analysis while offering new directions for thinking about
current pervasive audiovisual culture.’

*K.J. Donnelly*, Professor of Film and Film Music, University of
Southampton, UK



‘How do you create a “style” when you work across media as diversified as
film, television, fashion design, opera, commercials, virtual reality and
immersive environments? Rather than transmedial *auteuris*t styles, should
we talk of a new, intensified aesthetics characterizing the whole of
transmedial production today? These are the kind of key questions that this
shimmering volume addresses through a series of incisive, illuminating
texts.’

*Martine Beugnet*, Professor in Visual Studies, University of Paris 7
Diderot, France



*Other titles in the NASMM series:*

Áine Mangaoang, *Dangerous Mediations: Pop Music in a Philippine Prison
Video*



*Forthcoming titles include: *

Nicola Dibben, *Biophilia*

Lisa Perrott, *David Bowie in Music Video*

Cat Hope and Ryan Ross Smith, *Animated Music Notation*

Lutz Koepnick, *Resonant Matter*

Nick Prior, *Assembling Virtual Idols*

Nabeel Zuberi, *Popular Music, Race and Media since 9/11*

Alex Jeffrey, *Popular Music and Narrativity *

Carol Vernallis and Selmin Kara, *CyberMedia: Scientists and Humanists
Probe Audio-Visions*



*Carol Vernallis *teaches in the music department at Stanford University,
USA. She is the author of *Experiencing Music Video *(2004) and *Unruly
Media: YouTube, Music Video, and the New Digital Cinema *(2013) and is
co-editor of *The Oxford Handbook of New Audiovisual Aesthetics
*(2013) and *The
Oxford Handbook of Sound **and Image in Digital Media *(2013).



*Holly Rogers *is Reader in Music at Goldsmiths, University of London, and
author of *Sounding the Gallery: Video and the Rise of Art-Music *(2013)
and editor of *Music and Sound in Documentary Film *(2014) and *The Music
and Sound of Experimental Film *(2017).



*Lisa Perrott *is Senior Lecturer and Programme Convener of Screen and
Media Studies at the University of Waikato, New Zealand, and is co-editor,
with Ana Cristina Mendes, of *Navigating with the Blackstar: The Mediality
of David Bowie *(special issue of *Celebrity Studies*, 2019) and *David
Bowie and Transmedia Stardom *(2019).



*Transmedia Directors’ Amazon link
<https://www.amazon.com/Transmedia-Directors-Audiovisual-Aesthetics-Approaches-ebook/dp/B081PXBKQC/ref=sr_1_1?keywords=transmedia+directors&qid=1579393146&sr=8-1>*

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Screen-L is sponsored by the Telecommunication & Film Dept., the
University of Alabama: http://www.tcf.ua.edu