First International Conference of Lifestyle Television:
The Big Reveal: Style, Class and Industry

Communication, Cultural and Media Studies Research Centre.
University of Salford  -  25th -  27th of April, 2007
Lifestyle television encompasses a range of themes including cookery, make-over 
shows, homes & gardens and design-oriented shows.  But despite the rapid 
expansion of the genre over the last twenty years the area remains relatively under-
explored by scholars.

The significance of lifestyle television may lie in a number of factors such as the 
promotion of certain moral frameworks, or proposing alternative models of social 
identity. Such programming can reveal much about issues of class, taste and 
gender. Lifestyle television is peculiarly engaging because it can encourage 
individuals to see themselves as projects that must be carefully maintained and 
which can be transformed and managed through the guidance of lifestyle gurus and 
other types of expertise.
The aim of this conference is to bring together scholars working in television studies, 
cultural studies and sociology with industry figures responsible for the many 
developments in the field. We welcome panels and proposals for papers that 
investigate gender, class and identity as well as those which theorise the 
relationship between the moral-pedagogical tenets of lifestyle television and their 
varied audiences.
Possible topics for consideration might include, but are not limited to, the following:
Lifestyle TV histories
Feminism and femininity
Class and taste
Cosmetic surgery and body politics
Consumer culture
Celebrity and lifestyle
Self and identity
Queer theory and lifestyle
Domesticity
Lifestyle gurus
Models of Masculinity  Please send 300-word abstracts or panel proposals by 
November 30th 2006 to

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‘The Big Reveal’ Lifestyle Conference
School of Media, Music and Performance
University of Salford
Adelphi Campus
Salford
M3 6EQ
United Kingdom
T: +44 0161 2956060/2956044
W: www.ccm.salford.ac.uk

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Online resources for film/TV studies may be found at ScreenSite
http://www.ScreenSite.org