The University of California Press is pleased to announce the publication of:
Moving Viewers: American Film and the Spectator's Experience
Carl Plantinga is Professor of Film Studies at Calvin College. He is
the author of Rhetoric and Representation in Non-Fiction Film and the
coeditor of Passionate Views: Film, Cognition, and Emotion.
Everyone knows the thrill of being transported by a film, but what is
it that makes movie watching such a compelling emotional experience?
In Moving Viewers, Carl Plantinga explores this question and the
implications of its answer for aesthetics, the psychology of
spectatorship, and the place of movies in culture. Through an
in-depth discussion of mainstream Hollywood films, Plantinga
investigates what he terms "the paradox of negative emotion" and the
function of mainstream narratives as ritualistic fantasies. He
describes the sensual nature of the movies and shows how film
emotions are often elicited for rhetorical purposes. He uses
cognitive science and philosophical aesthetics to demonstrate why
cinema may deliver a similar emotional charge for diverse audiences.
Full information about the book, including the table of contents, is
available online: http://go.ucpress.edu/Plantinga
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